Overview 
+

Coors Light are offering their customers more options when it comes to drinking beer and have introduced a new 330ml can.

 

 

Our ‘Less Can More Cold’ social GIF film introduces this concept which lends itself perfectly to stop-motion animation, allowing us to perform magic on screen as we perfect the crushing of the original 440ml sized can to its new smaller compact size.

Client:

Coors Light

Work

Creative

Storyboard

Animation

Post-production

Process 
+

Journal 
+

Contact